ENVIRONMENT PROTECTION AND THE POLICIES FOR CORPORATE SOCIAL RESPONSIBILITY

11th International Multidisciplinary Scientific GeoConference SGEM2011, www.sgem.org, SGEM2011 Conference Proceedings/ ISSN 1314-2704, June 20-25, 2011, Vol. 3, 1027-1032 pp

ABSTRACT

The policies for social responsibility in the frame of environment protection is not
exclusively related to XXI century state, on the contrary, the need to benefit from a
healthy environment is a sine qua non demand of all participants involved in current
social activities. Although at the individual level, the possibilities for expression in this
respect are not absolute, the representation through the agency of non-governmental
organizations can fulfil these targets.

The management difficulties, implicitly social responsibility, gets more complex as
globalization becomes a worldwide reality. It is very likely that the problems a
community or a state faces to be more conspicuous in the frame of another community,
people or any other geographical region with respect to both social responsibility for
the environment protection and common principles considered ethical, moral values,
specially strategies, methods and means of ecological resolution. As the planet’s
resources diminish exponentially, there rises the necessity for a responsible behaviour
from those who pollute and exploit it. People’s duty to maintain environment’s quality
has to lead to systemic changes in the way of action of the population, market and
society in order to live in full harmony with the others and the planet itself. There are
three main principles according to which managers and society also need to be
preoccupied with a responsible behaviour of the organization:

• a company’s existence right depends on its responsibility towards the
environment;

• governments can come up with strict laws if the business does not
include in its area social standards;

• a policy characterized by social responsibility leads to social acceptance and implicitly to the consolidation of a company’s viability.

Keywords: social policies, corporate social responsibility,long term development, responsible behaviour.